Campaign Management

Some of the most successful marketing campaigns at Woodapple are led by a strategy driven approach that defines business goals, target audience and a comprehensive keyword research to build a potentially robust campaign plan. Woodapple delivers consistently on PPC campaigns to achieve results & targets for its customers using a systematic process which addresses the core components: research, implementation and optimization.

Delivering on PPC campaigns is a seasoned professional job. Getting one campaign right is one thing, but delivering on results each time calls for more. Effective campaigns involve Creative copy, landing page development, statistical analysis, tracking, refinement & bid management. Drawing inferences, and making mid-course correction are also some of the critical intervention points that make the difference between “an also ran” campaign to a hugely successful one.